Engineering Digital Transformation: Modernizing ALM for a Global Automotive Leader

25% Productivity Increase
100% Compliance Achieve

Client Profile

Our client is an advanced R&D hub for electronics and mechatronics. They are a key
global automotive component manufacturer with over six decades of industry
presence. The company drives innovation for a diverse portfolio, serving leading OEMs
and Tier-I suppliers. With facilities in Pune and Bangalore, it focuses on developing
cutting-edge automotive electronics and system solutions, emphasizing quality,
compliance, and rapid innovation

Business Challenges:

Client faced significant hurdles in its engineering lifecycle management,
hindering efficiency and innovation

Fragmented Tools & Data Silos:

Requirements, design, testing, and changes were managed in isolated
tools and spreadsheets, causing version mismatches and duplication

Limited Traceability: 

Inability to maintain consistent links between stakeholder
requirements, design, tests, and defects created compliance risks (e.g.,
for functional safety standards)

Manual Reporting:

Generating audit and customer reports was time-consuming and
error prone

Inefficient Change Management:

Lack of a unified process to evaluate change impact led to
delays and frequent rework

Inconsistent Processes: 

Absence of standardized workflows across teams led to
inefficiencies in reviews, testing, and release management

Collaboration Barriers:

Distributed teams lacked a central platform for real-time
collaboration, causing misalignment

Our Solution

MicroGenesis implemented a comprehensive IBM Engineering Lifecycle Management
(ELM) platform, tailored to client’s processes to enable seamless collaboration and
end-to-end traceability

Strategic Implementation:
Duration: Phased rollout followed by a Managed Services model.
Approach: Hybrid Agile/Scrum methodology.

Key Technical Components

Single Source of Truth: Centralized platform for requirements (DOORS
Next), testing (ETM), work management (EWM), and reporting (JRS).
End-to-End Traceability: Achieved 100% bidirectional linkage from stakeholder
requirements through design, test cases, and defects.
Process Standardization: Custom Agile templates for Epics, Stories,
Tasks, and Milestones.
Change Impact Analysis: Integrated workflows to assess and track changes,
reducing assessment time from days to hours.
Compliance Automation: Automated baseline and report generation via
ELO-Publishing for instant audit readiness

Integration Ecosystem

Core Platform: Jazz Platform (JTS, WebSphere Liberty, Db2).
Systems Design: Integrated with IBM Rhapsody for model-based
systems engineering.
Infrastructure: Secured on-premises deployment within client’s network.

Adoption Enablement

  • Hands-on training for users
    and administrators.
  • Custom user guides and best practice
    documents for long-term self-sufficienc

Quantified Outcomes:

The IBM ELM implementation delivered significant efficiency gains and strategic advantages:

Metrics

Before

After

After

Data Accuracy

Scattered documents across siloed tools

Unified repository with access controls

50% improvement in trust

Requirement Traceability

Manual Excel-based mapping; no live links

End-to-End Traceability

80% less time on trace reviews

Project Setup

Inconsistent formats per team/project

Reusable templates

90% faster program launches

Change Impact Analysis

Manual impact assessment across artifacts

Real-time “suspect propagation” alerts

75% faster analysis

Compliance Audit Preparation

Manual evidence compilation

Auto-generated audit trails

70% effort reduction

Cross-Team Collaboration

Delayed feedback, version conflicts

Centralized platform with live notifications

60% faster decision-making

Reporting

Error-prone Excel reports

Real-time dashboards & automated metrics

65% effort in status tracking

Strategic Outcomes:

Achieved full regulatory traceability for global homologation

Established a scalable ALM foundation for various vehicle programs with seamless Windchill PLM alignment

Start Your Journey With Experts

How We Solve Real Business Challenges

Accelerating Automotive

Software Delivery

Gain practical insights into the engineering practices shaping the future of Software-Defined Vehicle development.

Salesforce Implementation Partner

From strategy to go-live — and beyond

As your dedicated Salesforce implementation partner, MicroGenesis delivers full-lifecycle implementations using a structured, low-risk methodology designed to get you to value quickly and keep you there through every phase of growth.

1. Discovery & Advisory

Workshops with your Salesforce consulting team to map processes, define goals, and shape a clear CRM roadmap.

2. Solution Design

Architecture, data model, and configuration blueprint crafted by certified Salesforce consultants aligned to your requirements.

3. Build & Configure

Declarative setup plus custom development across Sales, Service & Experience Cloud — built to Salesforce best practices.

4. Data & Integration

Secure data migration and Salesforce integration with your existing enterprise systems, delivered by our Salesforce integration partners team.

5. Testing & QA

Functional, integration, and user acceptance testing for a reliable, low-risk rollout of your Salesforce environment.

6. Deployment & Go-Live

Controlled release with cutover planning and hypercare support during the critical first days post-launch.

7. Training & Adoption

Enablement and change management from your Salesforce consulting firm to drive confident, lasting user adoption.

8. Managed Support

Ongoing 24×7 L1–L3 Salesforce managed support and continuous improvement for your live org.

Salesforce Managed Support

24X7 L1, L2 & L3 Salesforce support

Keep your Salesforce environment healthy, secure, and continuously improving with always-on managed support across all three tiers – delivered by our Salesforce partner team under clear SLAs.

24 X 7 X 365 Salesforce support coverage with defined SLAs and escalation paths

L1 : First Line

Day-to-day user support & monitoring
  • Ticket logging, triage & tracking
  • User access, login & password assistance
  • Basic how-to and navigation support
  • System monitoring and known issue resolution
  • Escalation to L2/L3 teams when required

L2: Functional

Configuration & Advanced Troubleshooting
  • Configuration changes and administrative tasks
  • Flow, validation rule, and automation troubleshooting
  • Reports, dashboards, and data issue resolution
  • Salesforce integration and synchronization diagnostics
  • Root cause analysis and issue resolution

L3: Engineering

Custom Development & Deep Expertise
  • Apex, Lightning Web Components (LWC), and custom code troubleshooting
  • Complex Salesforce integration engineering and support
  • Performance optimization and scalability tuning
  • Enhancements and new feature development
  • Vendor escalation management and coordination